Lisa Cohn writes a thoughtful post on the EnergyEfficiencyMarkets.com website on the effect of photos to inspire us to invest in energy efficiency. What affects you? What Types of Photos Inspire Energy Efficiency Investing? When marketers try to inspire energy efficiency investing in consumers, they often choose images of the compact florescent lightbulb. But … Continue reading Inspiring consumers to invest in energy efficiency
Tag: behaviour
Can we “justify” wasting energy?
This is a must read for all followers of EiD. Chris Mooney writes a very good article in the Washington Post about how we justify our wasteful actions. What do you think about this? The bizarre way that we justify actions that waste energy and are bad for the environment Maybe you are familiar … Continue reading Can we “justify” wasting energy?
How to get conservatives to save energy
Chris Mooney writes an important article in the Washington Post about what type of message it takes to convince conservatives to take action to save energy. It is an important article for all of us to reflect on. This is part of a series in the Washington Post on “Your Brain on Energy.” Want … Continue reading How to get conservatives to save energy
Reflecting on the role of behaviour change
Increasingly we are reading about the importance of behaviour change and energy efficiency. NestLee Lupkin writes an important article on the energyefficiencymarkets.com website on insights from a recent conference of the American Council for an Energy-Efficient Economy conference. This must be music to the ears of the members of Task 24 of the IEA Demand … Continue reading Reflecting on the role of behaviour change
Brain power key to our sustainable energy future
Chris Mooney writes an important column in the Washington Post about how our brains will lead our transition to a low carbon energy system. The next energy revolution won’t be in wind or solar. It will be in our brains In the arid lands of the Mojave Desert, Marine regimental commander Jim Caley traveled … Continue reading Brain power key to our sustainable energy future
Educating people how to understand energy saving features in buildings increases the impact
The Green Building Elements website writes an important article on the importance of the behaviour of people in maximising energy savings. Those savings, however, come through good education. People Are the Key to Energy Efficiency Click Green reports that research conducted by Washington State University shows people are key to energy efficiency and that … Continue reading Educating people how to understand energy saving features in buildings increases the impact
Neuroscience and climate change
Greg Harman writes an interesting article in The Guardian about why many people are not responding to the mounting evidence of the huge impacts of climate change. Your brain on climate change: why the threat produces apathy, not action Voter behavior has long held mysteries for both politicians and psychologists. Why do poor and … Continue reading Neuroscience and climate change
Trying to kick the carbon habit
Andrew Simms, a well known author and Fellow at the New Economics Foundation, recently wrote an interesting column in The Guardian that we need to kick the carbon habit and shift to benign sources before our life support systems are ruined. Like Daedalus, we should use our judgment to thrive within limits “I would … Continue reading Trying to kick the carbon habit
More on nudges
Last week EiD reported on whether to nudge or not. This week Steffan Kallbekken, senior research fellow at CICERO Center for International Climate and Environmental Research – Oslo and co-founder of GreeNudge, writes in Guardian Sustainable Business the role of nudges on our utility bills. No doubt this is an area that the IEA Demand … Continue reading More on nudges
To nudge or not to nudge . . .
More and more we are hearing about more nuanced approaches to get us to take action in anything from climate change to whatever. There has been much discussion about “nudges”, a concept that is relatively new but has almost always been used. Some question whether there should be nudges or mandates when it comes to … Continue reading To nudge or not to nudge . . .
Energy in Demand - Sustainable Energy - Rod Janssen 